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New Balmain Eyewear Collection

Parisian luxury fashion expertise is evident in each of Balmain's designs. Renowned for meticulous embroideries and delicate mastery, each Balmain piece is moulded with the utmost care and attention to detail. Balmain are specialists in adopting ultra-modern silhouettes crafted with traditional techniques and Japanese mastery.

B - MUSE

When Olivier Rousteing creates dazzling red-carpet gowns and concert-tour ensembles for the most iconic global superstars, he’s building directly upon a celebrated heritage. Pierre Balmain also outfitted the most celebrated singers, actors, and stars of his era. And the energy of those two designers has undoubtedly flowed in both directions, with many of the house’s pioneering collections directly influenced by the talent and splendour of today’s most celebrated legends. 


Balmain’s long association with inspiring legends is channelled into the new B-Muse sculpted Japanese acetate frame. The subtle cat-eye silhouette reflects the sensual, feminine, and attractive spirit of the powerful goddesses who have shaped both Balmain and each and every area of contemporary culture. Signature house golden embellishments adorn the front frame and its solid floating hinges, while gilded emblems— the modern Balmain monogram and logo—are set at both ends of the temple.


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B - GRAND

As the name makes clear the visor design rests on an audacious, oversized silhouette. In addition, the chunky geometric frames, crafted from premium Japanese acetate, build directly upon the distinctive individual style of Balmain Creative Director Olivier Rousteing. Inside a sleek linear accent cut into the centre of the straight-browline frame, the iconic Balmain golden touch glows brightly—and the B - Grand’s floating hinges offer an eye-catching gilded echo.


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PREMIER

In the 1940’s, Pierre Balmain altered fashion history. The young designer, taking an audacious gamble on the promise of post-Liberation new beginnings, established his namesake fashion house on one of Paris’ most remarkable streets: at 44 rue François Premier, located in the heart of the legendary “Golden Triangle” luxury neighbourhood. 


The impressive Haussmannian lines of Balmain’s storied flagship have inspired the silhouette of this grand navigator style, which is set apart by its distinctive double-bar nose bridge. Relevantly, several signature Balmain embellishments enrich the frame, including a lasered logo and the historic Labyrinth pattern, which covers the sleek side-caps.


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B - V

Each succeeding generation of the B series of frames makes evident the compelling blend of luxe and rock that distinguishes Olivier Rousteing’s Balmain. Just like every B frame before it, the B - V depends upon a rebellious, no-apologies silhouette, melding together a remarkable straight browline, thick acetate frame and solid titanium custom hinge. Among the countless subtle changes overseen by Akoni's craftsmen are slight-yet-precise lens adjustments—which allow these statement unisex frames to create a singularly tempting geometric-yet-cat’s eye lift to each and every face. 


Most recently spotted on the diverse male and female models presenting Olivier Rousteing’s Resort collection, these optical and sun designs clearly channel the signature Parisian insouciance that has always been a clear component of Balmain’s spirit.


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WONDER BOY - III

The third edition of these iconic shield frames continues to include the latest trends from Balmain’s designs, while pushing boundaries by adapting impressive breakthroughs in eyewear engineering. With an effortlessly modern twist, the Akoni Group team and Olivier Rousteing have finished the Wonder Boy III with a new protruding lens visor, constructed from premium Japanese titanium, allowing for an even more commanding silhouette. 


Any true Balmain Army member can quickly recognise the singular amplified spirit and iconic colour choices of the house—but if you need any more hints of the provenance of the Wonder Boy, the striking side shields, covered with the unmistakable pattern of the historic Balmain Labyrinth motif, make it apparent that this is a Balmain design. Colours are crucial. The black and gold options channel iconic colours of the house and reflect the bold spirit of some of the most important recent designs that Rousteing has sent down the runway. 


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BRIGADE - I

The complex metal patterns of the Brigade’s side shields evoke the precise and beautiful architectural patterns that the Japanese artisans pass by each day. For an unexpected pairing with those gracefully precise geometries, Olivier Rousteing and Akoni have channelled the ‘80s pop vibe that has dominated Balmain’s newest collections, exploring distinctive frame shapes that were popular during MTV’s earliest years and which still retain their rebellious edge today.


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TITAN

Intent on ensuring that this frame design reflected the inherent significance, strength and command of a distinguished titan, Olivier Rousteing and Akoni Group’s design team merged the house’s familiar Balmain biker and rock aesthetic with striking architectural lines, drawn directly from the remarkable silhouette of the legendary Villa Balmain. That stunning structure and its avant-garde spirit is reflected in the Titan frame’s unique contrast between the curved front and the strict, straight temples, which intricately weave together the finest acetate and titanium from Japan. 


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CAPTAINE

Captaine, Balmain’s premiere Aviator style, visibly builds upon the spirit of some of Olivier Rousteing’s most essential collections—those that focus the spirit of bold, daring pilots and fearless explorers. While it may be drawing inspiration one of the most traditional of frame styles, the Captaine revolutionises convention by omitting the nose bridge and integrating two small golden discs stamped with the Balmain monogram to the oversized lenses. Colour choices reflect Balmain’s distinctive DNA, with signature gold, blue and brown tones paired with Japanese acetate. Akoni’s craftsmen have relied on remarkable tortoise-shell, bone and cracked-leather treatments, allowing each distinct Capitaine option to recall a key Balmain runway moment and helping to make this one of the favourite choices for Balmain’s many celebrity followers. 


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OFFICIER

“Before we even started on our version of a navigator, I needed to be sure that we could adapt that classic style in a way that would make it completely Balmain,” notes Olivier Rousteing. “Working closely with the talented Akoni team, I’m confident in saying that we were able to do exactly that with our new Officier frame.” 


The Officier thrusts the navigator’s familiar squared silhouette to new realms, while incorporating embellishments that recall Rousteing’s fascination with Versailles’ expert detailing. The sleek side shield and strong brow line convey the confident swagger that one expects from Balmain Army members. And, for Fall 2023, Officier frame highlights heritage, complementing the light- and dark-grey tones that were so important for Pierre Balmain’s postwar couture designs with the rose-gold and matte-black that have dominated Olivier Rousteing’s most recent Paris Fashion Week runways.


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IMPERIAL

Dazzling architectural and design styles seem to be inevitable in Paris, where the famous boulevards and inspiring avenues, help to construct the city’s legendary beauty. For his new Imperial frame, Rousteing samples Paris’ distinct elegance, opting for bold sculptured geometrical fronts that resonates with the awe-inspiring perspectives of the French capital. Familiar golden symbols of the house are also referenced, as the iconic Balmain linked chain, often spotted on the house runways, and originally inspired by the traditional motifs of French silk scarves.


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B - I

If you have been paying attention to Balmain’s runways and campaigns you already know that music is an integral component of the singular, recognisable style and attitude that Olivier Rousteing has shaped upon the DNA of the celebrated Parisian house. These B-1 sunglasses— with their distinctive Balmain logo, thick acetate frame, strong browline and solid custom hinge system—make crystal clear the importance that rock styling holds for today’s Balmain Army.


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B - II

Olivier Rousteing adores troublemakers. Many of his Balmain collections have celebrated the women who have set themselves apart by beautifully rebelling, either artistically or sartorially. The B-2 design concentrates on the Balmain rebelles’ signature, non-conforming rock attitude, creating a thoroughly contemporary and feminine twist. Pairing a dipping browline with thick acetate and a distinct Balmain-logoed hinge—the B-II reflects the Balmain woman’s love of bold action and demand for control.


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O.R.

Continually pushing boundaries, Balmain Creative Director Olivier Rousteing pays homage to the best of the Parisian house’s incredible archives and relies on the singular savoir-faire of its gifted artisans, as he disrupts the luxury fashion industry. That’s Akoni’s M.O., as well. Based in Lugano, designed in Los Angeles and produced in Japan, Akoni relies on a global team of craftsmen to create the type of eyewear that aligns perfectly with a thoroughly modern-yet-historic house like Balmain. These eyeglasses, with mesh metal sidepieces referencing the steampunk silhouette, underline Akoni’s determination to rely on tradition and classic design to fashion bold, sophisticated and modern pieces for those men and women who never go unnoticed.


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FIXE

It just takes one quick glance at the new Fixe—Balmain Eyewear’s recently introduced distinct rimless style—to notice that it channels the sleekly ‘80s spirit that is so often spotted on Olivier Rousteing’s Paris runways. To create the Fixe’s audacious lines and intricate construction, Akoni’s artisans have relied upon the latest breakthroughs in lens-and-frame construction, ensuring the Fixe’s daring contours are a bold choice for those considering shield sunglass styles. 


And, with each Fixe option inspired by a signature Balmain colour combination, it’s no surprise that this silhouette was last seen perched on the noses of Balmain’s diverse army of nonchalant models during Olivier Rousteing most recent Paris presentations to the world’s fashion press. 


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BRIGADE - IV

The recent iteration of the best-selling Brigade continues to build upon the ‘80s rock origins of the iconic frame, while incorporating a striking brow bar crafted from Japanese titanium for this season. Among the colour options are Balmain’s signature black-and-gold combination, as well as a fresh silver titanium that is paired with a blue-swirl tone. That new icy blue colour references the stripes of one of Balmain’s most significant icons: the classic marinière that originated on France’s Atlantic coast and is consistently updated on each of Olivier Rousteing’s runways. 


Repeated references to Pierre Balmain’s love of integrating architectural codes into his designs will be quickly noted, such as the tactile metal patterns inspired by the strict mathematical precision behind the French Capital’s fascinating Haussmannian formulas. Akoni’s design team has included several distinctive luxe touches as well, including the Brigade IV’s unique side shield, which riffs on the rich, cracked leather patterns that Olivier Rousteing often incorporates into his Paris Fashion Week designs.


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BRIGADE - VI

For six seasons, the Brigade has been dependably building upon Balmain’s singular connection to architectural principles. Concentrating the same spirit of precise construction that distinguished the house’s legendary “New French Style,” this squared navigator, with its distinct double-bridge nosebar, graphic touches and edgy modern silhouette, references the engineering expertise of Monsieur Balmain, who originally trained as an architect. Crafted in Japan from that country’s finest acetate and titanium, the frame holds a subtle house logo, multiple sharp details and 75-years’ worth of distinctive Balmain heritage.


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SAINT JEAN

Named after the beautiful French Alpine village where Pierre Balmain was born in 1914, the Saint Jean frame concentrates the essence of Balmain’s founder’s earliest days— when, as a young man, he moved to Paris to study and work with some of France’s grand architects. That early training integrated a respect for precision and form that clearly marked the designer’s creations for the rest of his work.


Far from a typical optical frame, Saint Jean’s distinctive squared-circle frames, skilled acetate-titanium pairing and bold form-follows-function lines reflect the architectural precision and principals that the young Pierre Balmain absorbed and translated into his house’s innovative and influential “New French Style.”


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Monsieur

Whenever Olivier Rousteing and other members of the Balmain family reference the house founder, they steer clear of an informal tone—since respect is, of course, due to the trailblazing creator of one of Paris’ most celebrated houses. That’s reflected in the repeated use of the honorific—for, at 44 rue François Premier, they’re not on a first-name basis. It’s Monsieur Balmain, thank you. 


That aura of earned admiration was the inspiration for this oval optical design’s ostentatious rimless silhouette, which stands apart due to extraordinary artisanal embellishments, including tactile lines pressed into the Japanese titanium, rivets embellishing the top and bottom of each lens, and titanium mesh side caps that have been lasered with the house’s historic Labyrinth logo. Overall, the design honours an authentic and enduring heritage, but make no mistake: this timeless style is a homage to an O.G.—not old-school—house founder.


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BRIGADE - V

The Brigade’s unique silhouette has been narrowed and squared, with edgy, clear-cut detail emphasising the dynamic aviator front and its distinctive double-bridge. Brigade’s lines continue to merge several of Olivier Rousteing’s most popular fashion-week runway themes—including an ‘80s pop-star essence, traditional French military stylings and the most rebellious of biker attitudes. The iconic luxury titanium temples and the patterned side cups underline Balmain’s origins, helping to make it very clear that the historic house will always demand sublimity of each and every luxury embellishment.


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MADAME

Inspired by the eternal, fresh and feminine flair of Pierre Balmain’s signature Jolie Madame silhouette, these audacious frames masterfully mold two layers of Japanese acetate with one half-rim of beautifully crafted titanium. Just like Pierre Balmain’s finest couture creations, this cat-eye style knows how to perfectly complement the wearer, elegantly framing the eye, accentuating cheekbones, and giving a visual lift to the face. Those Balmain Army members who are familiar with the house’s history will note that Madame’s delicate decorative patterns, running across the top edge of the frame, are a homage to the strict geometric lines adorning the iconic Haussmannien façade of Balmain’s historic, 75-year-old flagship, on rue François Premier. 


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FORMEE

The Formée frame is inspired by the strict Parisian tailoring and masterful construction behind the Balmain blazer, channeling that jacket’s singularly strong lines, precise geometries—and, of course, that added dose of bold empowerment.


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LEGION - II

"We were determined to include a browline frame in this collection,” notes Olivier Rousteing. “Back in the nineties and early aughts, this was a big look and it was one that both the Akoni team and I really loved—and continue to love today. The Legion II channels the spirit of those passionate and intelligent non-conformists who are so closely identified with this style. It’s easy to understand why so many avant-garde musicians have adopted this frame, over so many decades—it’s one that reflects their self-assured, individualistic style, and it pairs just as perfectly with jeans and a tee as with a sleek double-breasted. I especially love how we’ve been able to update this classic with our distinctive house codes, making the Legion II something that is very clearly a Balmain."


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LEGION - III

The Balmain Eyewear Legion family of frames focusses on the savoir-faire of Balmain’s famed Parisian ateliers, expertly fusing an array of rich materials and textures together to form one smooth and singular frame. For the third generation of the Legion frame, the pared-back, unisex silhouette has been given some significant upgrades—striking titanium mesh side shields are patterned with the house’s historic Labyrinth motif. 


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SENTINELLE - II

The Akoni team and Olivier Rousteing discovered early on that they share a love for the relaxed music, attitude and Californian lifestyle. For the Sentinelle-II frame, they were enthused by the uniquely laid-back, a la californienne way of dressing at concerts and music festivals, pairing Balmain’s flawless and definite signatures with the singular nonchalance of classic SoCal style.


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